Instructor:
1. Yotsak Mongkolpanyalerd
2. Wannaree Beesomboon
In a work world filled with data, reports, figures, and numerous meetings, the main problem isn't that the organization "lacks data," but rather... How can we communicate the available information so that people understand, remember, and are motivated to take action?
Many people possess knowledge, ideas, and excellent work skills, but they are unable to communicate their ideas to others so that they understand their value.
Some people have all the information, but their presentation is so full of details that the audience can't grasp the main points.
Some people presented their work to executives and were asked, "So what was the key issue?"“
Some people have great ideas, but they don't know how to communicate them, so they don't get support.
Some people sell products, services, or projects with a large amount of information, but they fail to create a sense of shared experience and persuade their audience.
And in an era where AI can help create messages, reports, or presentations in minutes, the increasingly valuable capability is not just "creating content," but knowing how to... What is the message that needs to be conveyed? How should it be structured, and how can it be told in a way that another person understands and feels its meaning?
The Art of Presentation and Storytelling (Presentation & Storytelling Mastery) Therefore, it is designed to develop comprehensive communication skills, from the basics of workplace communication, audience analysis, presentation structuring, data and figures presentation, to the art of storytelling that helps transform complex information into easily understandable, engaging, and impactful narratives.
1. Set fun goals 🎯 Instead of just thinking, "I have to graduate," try setting specific and realistic goals. This will give you a lot of motivation!
such as ""I want to improve." presentation skills "It will make you look more professional and appealing, so you won't be nervous when presenting to your boss or clients, and you'll be able to persuade them better!""
2. Create your favorite study corner 💻🎧 Find a place that makes you feel like sitting and studying for a long time, and have your materials readily available for immediate use.
It might be a quiet sofa corner with perfect lighting, along with noise-canceling headphones, or a clean workspace with just your laptop and a trusty notebook.
3. Enter Do Not Disturb mode 🤫 Just a quick glance to reply to a chat can easily pull us out of focus for a long time. That's why eliminating distractions is so important.
Ten minutes before class starts, try turning off notifications for Line, Facebook, and Instagram on both your phone and computer. You'll notice a significant improvement in your ability to focus on the material.
4. Block out the educational content 🗓️ Transform your studies into a "special appointment" that you've set aside specifically for yourself.
Open Google Calendar and schedule it as follows: ""Learn presentation techniques from 8:00 PM to 9:00 PM."" Every Monday, Wednesday, and Friday, as soon as the time comes, our brains will automatically tell us to be ready to study!
5. Examine the travel map (lesson structure) 🗺️ Like looking at a map before a trip, sneaking a peek at the course material beforehand will give you an overview and prevent you from getting lost.
Just take a look at the lesson structure to get a general idea of what we'll be covering this week and what topics might be particularly interesting next week. This will help you prepare yourself, and if you find something you like, it will give you even more motivation to look forward to learning!
Understand the principles of effective communication in a work context.
Reduce errors and misunderstandings in communication.
Analyze your audience better before starting your presentation.
Clearly define the objectives of the presentation.
Knowing how to start a presentation to grab attention.
use Presentation Structure To organize the content systematically.
use Speech Map To help keep the conversation flowing and stay on topic.
Understand the elements that make a presentation powerful.
Choose words that make the message more interesting and memorable.
Presenting large amounts of data and figures in an easy-to-understand way.
Design the slides to support the message rather than obscuring the important information.
Understanding why the human brain remembers stories better than raw data.
Understanding the basic elements of a story includes: Character, Goal, Conflict, and Resolution
Find the right Hero and Conflict for your Business Story.
use Hero's Journey In telling the story of Transformation.
use Before–After–Bridge To suggest an idea or solution.
use Sparkline To compare the Current State with the Desired Future.
Use Story Structure to tell the story of the Problem–Solution.
use Data Storytelling Transform the numbers to make them meaningful.
Add a human element to the information and offers.
Use analogy to help explain complex things.
Use storytelling to communicate your vision and change.
Use storytelling to sell and persuade.
Transform your report presentation into a data story.
Use storytelling to develop your personal brand.
Use Pause, Rhythm, and Delivery to enhance your storytelling.
design Story-Driven Slides
Create a Story Library that can be reused in various situations.
Increase your confidence in your presentation.
Shifting from “providing information” to… Build understanding and motivate action.
Employees at all levels are required to present their work.
Senior Staff
Supervisor
Team Leader
Manager
Senior Manager
Executives who need to communicate the Vision and Strategy.
Project Manager / Project Leader
Sales & Business Development
Marketing
Customer Service
HR and Learning & Development
Data analysts who need to present insights.
Engineers and technical professionals who need to explain complex matters.
Personnel who need to present information to management.
Those who need to pitch an idea or project.
People who need to present products and services.
Those who need to present a budget or business case.
Those who need to communicate change within the organization.
People who need to present large amounts of data and figures.
People who feel they have great ideas but aren't good at communicating them.
For those who want to increase their confidence in speaking in front of others.
Personnel that the organization needs to develop. Communication Competency
Talent and Future Leader
For organizations wishing to purchase access to individual courses.